Business Management Program, Music Entertainment Industry Studies Concentration, B.B.A.

HEGIS Code:  0599.00

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Program Overview

The Business Management Program with concentrations in Audio Recording Technology, Business Management, Business Marketing, and Music Entertainment Industries, which leads to a Bachelor of Business Administration Degree (B.B.A.) is designed for students planning to pursue a career in business in a variety of roles including managers, coordinators, executives, in a assortment of industries including  social media, record and music production, broadcasting, concert promotion, radio, television, theatre, and communications. The program is intended for students who are interested in developing their business and technical expertise.

In addition to the learning goals for each major area of concentration declared by business management students, learning goals for this program also focus upon accounting, advertising, business law, communications, economics, ethics, business technology, human resource management and finance.

Concentration Component

Students in the Business Management Program select one of the following concentrations. The 24 credits in the selected concentration, together with the 30 credits in Liberal Arts/Common Core, 57 Business Specialty Courses, and 9 credits of Electives, constitute the 120-credit requirement for the Bachelor of Professional Studies or Bachelor of Business Administration in Business Management.

Music Entertainment Industry Studies Concentration Overview

The Music Entertainment Industry Studies Concentration at Five Towns College is designed for students interested in a career in a music-related business filed.  Studies include the technical, legal, production, managing, merchandising and licensing aspects of the music business. The concentration assists those graduates who plan to work as artist managers, record and publishing company owners, executives, promoters and producers of music videos to achieve their career goals.

Music Entertainment Industry Studies Concentration
MUB 101 - Music Business Careers; (3cr)
MUB 102 - Music Promotion and Broadcasting; (3cr)
MUB 201 - Music Publishing and Copyright; (3cr)
MUB 202 - Music Business Contracts; (3cr)  .
MUB 301 - Artist Management; (3cr)
MUB 302 - Concert Production and Promotion; (3cr)
MUB 401 - Music Marketing; (3cr)
MUB 403 - Advanced Music Publishing; (3cr)
Total Concentration Credits: 24

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The courses below are required of all students in the Business Management Program, Music Entertainment Industry Studies Concentration.

Program Requirements
ENG 101 - English Composition 1; (3cr)
ENG 102 - English Composition 2; (3cr)
Quantitative Competency Elective; (3cr)
PSY 101 - General Psychology; (3cr)
Scientific Competency Elective; (3cr)
Diversity Competency Elective; (3cr)
Oral Communication Competency Elective; (3cr)
Total Common Core: 21
Business Management Content Specialty
BUS 101 - Accounting 1; (3cr)
BUS 111 - Business Organization and Management; (3cr)
BUS 121 - Business Law 1; (3cr)
BUS 151 - Business Communication; (3cr)
BUS 211 - Principles of Management; (3cr)
BUS 232 - Business Ethics; (3cr)
BUS 241 - Principles of Marketing; (3cr)
BUS 244 - Advertising; (3cr)
BUS 251 - Principles of Finance; (3cr)
BUS 275 - Social Media Concepts and Practice; (3cr)
BUS 306 - Management Information Systems; (3cr)
BUS 311 - Human Resource Management; (3cr)
BUS 461 - Business Seminar; (3cr)
BUS Program Elective; (9cr)
CCP 471 - Internship 1; (3cr)
CCP 472 - Internship 2; (3cr)
COM 101 - Computers in Business; (3cr)
Total Business Content Specialty: 57
Additional Liberal Arts and Sciences
ECO 101 - Macroeconomics; (3cr)
ECO 102 - Microeconomics; (3cr)
Liberal Arts and Science Elective; (3cr)
Total Additional LAS: 9
Concentration Component
MUB 101 - Music Business Careers; (3cr)
MUB 102 - Music Promotion and Broadcasting; (3cr)
MUB 201 - Music Publishing and Copyright; (3cr)
MUB 202 - Music Business Contracts; (3cr)
MUB 301 - Artist Management; (3cr)
MUB 302 - Concert Production and Promotion; (3cr)
MUB 401 - Music Marketing; (3cr)
MUB 403 - Advanced Music Publishing; (3cr)
Total Concentration Component: 24
Total Program Credits: 120

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Recommended Sequence of Courses

Course Name	Course Name
Semester 1	Semester 2
BUS 111 - Business Organization and Management; (3cr)	BUS 151 - Business Communication; (3cr)
COM 101 - Computers in Business; (3cr)	BUS 211 - Principles of Management; (3cr)
ENG 101 - English Composition 1; (3cr)	ENG 102 - English Composition 2; (3cr)
MUB 101 - Music Business Careers; (3cr)	Quantitative Competency Elective; (3cr)
PSY 101 - General Psychology; (3cr)	MUB 102 - Music Promotion and Broadcasting; (3cr)
Total 15	Total 15
Semester 3	Semester 4
BUS 121 - Business Law 1; (3cr)	BUS 101 - Accounting 1; (3cr)
BUS 241 - Principles of Marketing; (3cr)	BUS 232 - Business Ethics; (3cr)
ECO 101 - Macroeconomics; (3cr)	ECO 102 - Microeconomics; (3cr)
MUB 201 - Music Publishing and Copyright; (3cr)	MUB 202 - Music Business Contracts; (3cr)
Oral Communication Competency Elective; (3cr)	Scientific Competency Elective; (3cr)
Total 15	Total 15
Semester 5	Semester 6
BUS 251 - Principles of Finance; (3cr)	BUS 244 - Advertising; (3cr)
BUS 275 - Social Media Concepts and Practice; (3cr)	BUS 311 - Human Resource Management; (3cr)
BUS Program Elective; (3cr)	General Elective; (3cr)
MUB 301 - Artist Management; (3cr)	Liberal Arts and Science Elective; (3cr)
Diversity Competency Elective; (3cr)	MUB 302 - Concert Production and Promotion; (3cr)
Total 15	Total 15
Semester 7	Semester 8
BUS 306 - Management Information Systems; (3cr)	BUS 461 - Business Seminar; (3cr)
BUS Program Elective; (3cr)	BUS Program Elective; (3cr)
CCP 471 - Internship 1; (3cr)	CCP 472 - Internship 2; (3cr)
General Elective; (3cr)	General Elective; (3cr)
MUB 401 - Music Marketing; (3cr)	MUB 403 - Advanced Music Publishing; (3cr)
Total 15	Total 15